by William | Oct 25, 2017 | Business Growth
Google has a great little tool which scans the web for any submitted text and sends you a daily alert if a particular word or phrase was found on the web. This is a great business tool for marketing, prospecting, and customer satisfaction. You could enter your...
by William | Aug 19, 2017 | Business Growth
I just finished reading a great book on marketing. It is called “The One-Page Marketing Plan” by Alan Dib. Despite its title, it took him 200 pages to describe the ‘one-page plan’! But when it was all done, yes, you can actually conceptualize your entire marketing...
by William | Jul 27, 2017 | Business Growth
In his entertaining book, “The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in any Field”, author Mike Michalowicz shares several interesting ideas for growing a business. One of them is based on the famous Pareto Principle. Pareto was an Italian...
by William | Jun 17, 2017 | Business Growth
An article in Strategy + Business indicated that many of the world’s largest innovators are shifting their focus of their R&D from products to programming. There is an increasing awareness that automation and ease-of-use can do as much to boost productivity as...
by William | May 19, 2017 | Business Growth
“Discount” is a dirty word you should avoid at all costs because it attracts the wrong type of customer. Instead, seek to add value. – Bradley Sugars, Founder of ActionCoach International
by William | Apr 18, 2017 | Business Growth
Tim Ferriss says, “What you don’t do determines what you can do.” So basically, you can work on your business, or you can work on other stuff. If you say ‘no’ to doing those things which are not your skill set, like building database applications, then you can say...
